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Elevating Dermatology Practices with AI-Enhanced Social Media Marketing: Tips and Perspectives

Tips & Tricks

Social media marketing is a powerful tool for dermatology clinics, helping enhance your brand, establish authority,...

December 4, 2023 • By Risa Goldman Luksa

Goldman Marketing Group & AI – Is it the future of SEO?

MarketingSeo Secrets

Earlier this year, Google announced their plans to integrate AI-generated answers into their search engine. This...

November 16, 2023 • By Risa Goldman Luksa

What Your Practice Should Do When Phones Go Down

MarketingTips & Tricks

Communication is key to maintaining patient relationships, but what happens when your telephone services go offline?...

November 9, 2023 • By Risa Goldman Luksa

How Dermatologists Can Measure & Improve Per-Patient Value


When it comes to growing a successful dermatology practice, one of the greatest limiting factors is time. Some...

September 26, 2023 • By Risa Goldman Luksa

Maximizing ROAS on Paid Social: Tips and Strategies for Success

Return on ad spend (ROAS) is a critical metric that measures the effectiveness of social media advertising campaigns....

July 31, 2023 • By Risa Goldman Luksa

5 Steps to Make E-Blasts Work for Your Practice

Lead Generation

Email marketing is not new, but the ways we use it are constantly evolving. With new capabilities and trends...

July 10, 2023 • By Risa Goldman Luksa

Can Social Media Impact Your Reputation & Lead to More Patients?

Social media usage has been on the rise – increasing rapidly in recent years. The COVID-19 pandemic has only...

June 12, 2023 • By Risa Goldman Luksa

Using Social Media to Connect with Your Target Audience

Social media has helped doctors and practices grow their business and patient base in recent years by offering doctors...

April 28, 2023 • By Risa Goldman Luksa

How GMG Handled The Surge of ADA Lawsuits


In February of 2021, we heard about the first doctor being sued over ADA accessibility of their website. Goldman...

October 11, 2021 • By Risa Goldman Luksa

What To Consider Before You Charge A Consult Fee


To generate revenue from a patient, you must first have them find the practice (internet, word of mouth, doctor...

October 11, 2021 • By Risa Goldman Luksa