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FIND YOUR PRACTICE

Search Google

At least ⅓ of your new patients should find you from Google. To rank in the top of the search results, we implement a thoughtful and customized combination of on-page seo, unique locally written content, off-page link building, social media marketing, video marketing and our proprietary silva dragon silo strategy. As a certified Google Partner you can be assured potential patients can find your website.

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FIND YOUR PRACTICE

Browse Your Website

A website is your practice's first impression. Built 50% for people and 50% for Google, Goldman marketing group is your one stop shop to design, program, launch and manage a beautiful fully responsive website. Our professional branding, user-friendly design and educational content are strategically created to appeal to readers and ensure a strong presence in Google search results.

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Watch a Video

Google owns YouTube, and not only do videos rank in Google search results but YouTube is the #2 search engine in the world, so you should consider your YouTube channel to be as important as your website. Goldman marketing group handles all aspects of video marketing from script generation/pre-production, filming/production, editing/post-production, and video optimization.

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6/7/2016
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FIND YOUR PRACTICE

Check Yelp

Your star rating on Yelp and overall online reputation is critical for any practice and it is important to ensure you have a high star rating across the board. Today's version of word-of-mouth referrals, studies show that even when a patient is referred by a friend or doctor they will still research online reviews such as Yelp, Google, RateMD and HealthGrades before making an appointment.

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Phone Experience

The entire marketing campaign might be for naught if the ball is dropped when a potential patient calls to make an appointment. We utilize call tracking numbers and call recording software to consistently provide assessments of skills monitor quality control. Advanced phone training, scripts, cheat sheets and ongoing support ensure converting a lead into a patient is never a bottleneck for the success of your marketing campaign.

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Call Center

Another option is to outsource your new patient inquiries to our qualified concierge contact center in Los Angeles. Our focus is to ensure every lead is converted to a patient to make your entire marketing campaign more profitable, and can often be more cost-effective for your practice at the same time. Beyond phone call management, we handle email inquiries, appointment confirmations, insurance verification, patient reactivation campaigns and thorough follow through on each and every lead to track ROI efforts to a T.

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Waiting Room

Your waiting room is an extension of you, as well as your golden marketing opportunity. Hardback educational books, rotating DVD reels, branded amenities, quality intake forms, signage, displays, rack cards and retail products on display are all important for cross-marketing, patient retention and increasing the perceived value of your practice. We handle the design and print production to guide your project from start to finish.

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INSIDE THE PRACTICE

Practice Management

Since patient retention and word-of-mouth referrals are contingent upon visitors having positive experiences in your office, we can help train your staff to provide optimal customer service, provide guidance on process improvements and in-office protocols, discount schedules, internal sales processes, incentive programs and even hiring the best talent to support your business goals for the long run.

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INSIDE THE PRACTICE

Take Home Materials

Utilizing a consistent brand image across high-quality print and online materials is essential. Your logo is the cornerstone of your brand identity, and we blend inspiration and marketing acumen to create a brand that can be pulled through your entire stationary package, menu of services, educational brochures and all print marketing materials.

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PATIENT RETENTION

eNewsletters

High-end educational enewsletters sent on a monthly or quarterly basis keep patients up-to-date with the latest in your practice as well as keep you in the forefront of their mind to ensure retention and word-of-mouth referrals. Goldman Marketing Group handles the design, content development, execution and ROI analysis of every eblast.

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BUSINESS DEVELOPMENT

GMG

Unlike most companies, our business model is all encompassing so we handle all aspects of your marketing strategy. This comprehensive approach makes it easy to implement a customized marketing and business development strategy with measurable results. Whether you want to go out-of-network with insurance, grow your revenue or expand your scope of services, Goldman Marketing Group is your solution to develop your business and increase your practice revenue.

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