Goldman Marketing Group & AI – Is it the future of SEO?
Earlier this year, Google announced their plans to integrate AI-generated answers into their search engine. This...
November 16, 2023What Your Practice Should Do When Phones Go Down
Communication is key to maintaining patient relationships, but what happens when your telephone services go offline?...
November 9, 2023How Dermatologists Can Measure & Improve Per-Patient Value
When it comes to growing a successful dermatology practice, one of the greatest limiting factors is time. Some...
September 26, 2023Dos, Don’ts for Practice Marketing During the Pandemic
By Lisette Hilton Originally published in The Dermatology Digest Instinctively, dermatologists might think it best to...
February 1, 2021Case Study: Creating a Website for Success
Hosting a website for your business is standard practice today, but simply creating a website that includes your hours...
January 8, 2021Telehealth: The Next Frontier
This blog has been adapted from a webinar for Loreal/Skinceuticals on November 4, 2020, presented by Risa Luksa,...
January 7, 2021Meet the Team Creating Content at Goldman Marketing Group
Content is key in all marketing campaigns. It’s the words someone reads on a website, a social media post, or in an...
December 2, 2020Three Steps to Get Your Medical Practice Back on Track After the COVID-19 Pandemic
What a wild year it has been! We are all eager to get back to a sense of normalcy. With that being said, it is...
November 20, 202015 Ways to Engage Your Patients on Social Media
Many doctors have trouble trying to decide what to post on social media. Should it be informative and serious or silly...
July 23, 2020COVID-19 Essential Communication: Why Personalization is Critical
Though we are emerging from COVID-19, things are still relatively far from normal. With rumors of having to wear masks...
June 22, 2020