Why a CRM is Important for Every Dermatology Practice

PublicationsStrategy

Transform Patient Relationships from Reactive to Strategic In the competitive landscape of healthcare, every patient...

February 23, 2026 • By Risa Goldman Luksa

Crafting Effective Communications to Strengthen Your Dermatology Marketing Strategy

PublicationsStrategy

In dermatology marketing, your communications are the voice of your practice—the critical bridge between your...

August 22, 2025 • By Risa Goldman Luksa

Creating a Patient – Centric Online Experience in Dermatology

BrandingPublications

In today’s digital-first world, your dermatology practice’s online presence is often the first touchpoint for...

August 22, 2025 • By Risa Goldman Luksa

Your Branding Sets Your Perceived Value

BrandingPublications

In dermatology, your brand is more than just a logo or color scheme. It's the cumulative impression patients form about...

August 22, 2025 • By Risa Goldman Luksa

Lectures Publications

Publications

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April 1, 2025 • By Risa Goldman Luksa

Telehealth: The Next Frontier

Publications

This blog has been adapted from a webinar for Loreal/Skinceuticals on November 4, 2020, presented by Risa Luksa,...

January 7, 2021 • By Risa Goldman Luksa

ASDS Webinar Series – How Medical Practices Can Thrive During the COVID19 Crisis

PublicationsStrategy

One day we’ll look back and say, ‘We lived through the Coronavirus outbreak of 2020’. While the media...

April 2, 2020 • By Risa Goldman Luksa