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Facebook Facelift – Getting To Know The Timeline

Messaging

Did you finally figure out how to use Facebook to promote your practice, but are confused again now that the brand...

April 2, 2012 • By Risa Goldman

Don’t Ignore Your Online Reputation

BrandingMessaging

When we ask doctors if they know where their online reputation stands, many of them tell us they are too nervous to...

March 21, 2012 • By Risa Goldman

Online and Offline Medical Marketing Strategies

Lead Generation

In order to implement a successful marketing campaign for your medical practice, it is essential to have both online...

February 21, 2012 • By Risa Goldman

More Patients Seek Plastic Surgery Advice From Social Networks

Messaging

A recent survey by the American Academy of Facial Plastic and Reconstructive Surgery (AAFPRS) found that more patients...

February 17, 2012 • By Risa Goldman

Keys to Writing a Good Press Release

LegalMessaging

Press releases are a great resource for distributing announcements about your company. Here are some tips to writing...

February 7, 2012 • By Risa Goldman

A Complete Guide to Planning a Social Media Presence for Healthcare

BrandingMessaging

The world of healthcare is inherently siloed,  tethered,  fragmented and prone to poor communication and...

January 25, 2012 • By Risa Goldman

Managing Your Online Reputation

BrandingMessaging

The internet is a great way to add value to your company and drive patients through your door, but it can also be a...

January 25, 2012 • By Risa Goldman

Why Doctors Should Embrace Social Media

Branding

Social media platforms, like Facebook and Twitter, are an invaluable resource for doctors to engage with their...

January 25, 2012 • By Risa Goldman

6 Best Practices for Modern SEO

Lead GenerationMessaging

Google’s search results aren’t what they used to be. Need proof? Just look at its results page. No longer solely...

January 25, 2012 • By Risa Goldman

Coming Soon: Twitter Brand Pages

Branding

In order to better compete with Facebook, Twitter is launching “brand pages.” Twitter describes the brand pages as...

January 25, 2012 • By Risa Goldman