How To Manage Negative Feedback

BrandingMessaging

We live in a time of interconnectivity and engagement, much thanks to the wonderful world of social media. Online...

May 11, 2012

Search Engine Optimization (SEO) – Why SEO & Google Matters

BrandingLead GenerationWebsites

SEO (search engine optimization) is the process of “optimizing” a website or specific page of a website to make it...

April 17, 2012

Don’t Ignore Your Online Reputation

BrandingMessaging

When we ask doctors if they know where their online reputation stands, many of them tell us they are too nervous to...

March 21, 2012

A Complete Guide to Planning a Social Media Presence for Healthcare

BrandingMessaging

The world of healthcare is inherently siloed,  tethered,  fragmented and prone to poor communication and...

January 25, 2012

Managing Your Online Reputation

BrandingMessaging

The internet is a great way to add value to your company and drive patients through your door, but it can also be a...

January 25, 2012

Why Doctors Should Embrace Social Media

Branding

Social media platforms, like Facebook and Twitter, are an invaluable resource for doctors to engage with their...

January 25, 2012

Coming Soon: Twitter Brand Pages

Branding

In order to better compete with Facebook, Twitter is launching “brand pages.” Twitter describes the brand pages as...

January 25, 2012

Basics of Marketing

BrandingLead GenerationMessaging

With all of the innovative marketing tools available, sometimes the basics of marketing are forgotten. However, the...

January 25, 2012