Google + Local & The Healthcare Industry

SEO / AEOStrategy

If you are in the healthcare industry, or any industry for that matter, we are sure you know about the game changing...

July 11, 2012 • By Risa Goldman Luksa

5 Facebook Marketing Mistakes To Avoid

With more than 900 million people on Facebook, marketing your business on the popular social platform is a must. While...

July 9, 2012 • By Risa Goldman Luksa

Major Improvements for Facebook Pages

SEO / AEO

Ask, and you shall receive. It certainly feels this way after Facebook just announced a potentially game-changing...

May 31, 2012 • By Risa Goldman Luksa

How to Handle Negative Reviews

BrandingStrategy

Whether we like it or not, online reviews are here to stay, and customers have more power than ever to affect our...

May 25, 2012 • By Risa Goldman Luksa

Facebook Facelift – Getting To Know The Timeline

Strategy

Did you finally figure out how to use Facebook to promote your practice, but are confused again now that the brand...

April 2, 2012 • By Risa Goldman Luksa

Online and Offline Medical Marketing Strategies

SEO / AEO

In order to implement a successful marketing campaign for your medical practice, it is essential to have both online...

February 21, 2012 • By Risa Goldman Luksa

More Patients Seek Plastic Surgery Advice From Social Networks

Strategy

A recent survey by the American Academy of Facial Plastic and Reconstructive Surgery (AAFPRS) found that more patients...

February 17, 2012 • By Risa Goldman Luksa

A Complete Guide to Planning a Social Media Presence for Healthcare

BrandingStrategy

The world of healthcare is inherently siloed,  tethered,  fragmented and prone to poor communication and...

January 25, 2012 • By Risa Goldman Luksa

Why Doctors Should Embrace Social Media

Branding

Social media platforms, like Facebook and Twitter, are an invaluable resource for doctors to engage with their...

January 25, 2012 • By Risa Goldman Luksa

Coming Soon: Twitter Brand Pages

Branding

In order to better compete with Facebook, Twitter is launching “brand pages.” Twitter describes the brand pages as...

January 25, 2012 • By Risa Goldman Luksa