Here’s How to Grow Your Medical Practice with TikTok
By now, you’ve probably heard of the app TikTok, or you’ve at least seen videos created on the app—whether you...
February 26, 2021 • By Risa GoldmanDos, Don’ts for Practice Marketing During the Pandemic
By Lisette Hilton Originally published in The Dermatology Digest Instinctively, dermatologists might think it best to...
February 1, 2021 • By Risa GoldmanTop 10 Social Media Trends for 2021
Social media is ever-evolving. Given the events of 2020, it’s almost impossible to predict where we will be in 2021....
January 29, 2021 • By Risa GoldmanCase Study: Creating a Website for Success
Hosting a website for your business is standard practice today, but simply creating a website that includes your hours...
January 8, 2021 • By Risa GoldmanTelehealth: The Next Frontier
This blog has been adapted from a webinar for Loreal/Skinceuticals on November 4, 2020, presented by Risa Luksa,...
January 7, 2021 • By Risa GoldmanMeet the Team Creating Content at Goldman Marketing Group
Content is key in all marketing campaigns. It’s the words someone reads on a website, a social media post, or in an...
December 2, 2020 • By Risa GoldmanThree Steps to Get Your Medical Practice Back on Track After the COVID-19 Pandemic
What a wild year it has been! We are all eager to get back to a sense of normalcy. With that being said, it is...
November 20, 2020 • By Risa GoldmanGoing Private with Facebook Groups
It might sound counterintuitive, but one of the biggest social media trends is privacy, specifically private groups....
November 16, 2020 • By Risa Goldman15 Ways to Engage Your Patients on Social Media
Many doctors have trouble trying to decide what to post on social media. Should it be informative and serious or silly...
July 23, 2020 • By Risa GoldmanCOVID-19 Essential Communication: Why Personalization is Critical
Though we are emerging from COVID-19, things are still relatively far from normal. With rumors of having to wear masks...
June 22, 2020 • By Risa Goldman