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Google Ads / PPC Case Study: A 41.6% Decrease in Average Cost per Lead

SEO / AEO

This client is a weight loss surgery group practicing within the city of Tijuana, Mexico. This business generates a...

March 19, 2021 • By Risa Goldman Luksa

Here’s How to Grow Your Medical Practice with TikTok

By now, you’ve probably heard of the app TikTok, or you’ve at least seen videos created on the app—whether you...

February 26, 2021 • By Risa Goldman Luksa

Dos, Don’ts for Practice Marketing During the Pandemic

SEO / AEOStrategy

By Lisette Hilton Originally published in The Dermatology Digest Instinctively, dermatologists might think it best to...

February 1, 2021 • By Risa Goldman Luksa

Top 10 Social Media Trends for 2021

Social media is ever-evolving. Given the events of 2020, it’s almost impossible to predict where we will be in 2021....

January 29, 2021 • By Risa Goldman Luksa

Case Study: Creating a Website for Success

BrandingSEO / AEOWebsites

Hosting a website for your business is standard practice today, but simply creating a website that includes your hours...

January 8, 2021 • By Risa Goldman Luksa

Telehealth: The Next Frontier

Publications

This blog has been adapted from a webinar for Loreal/Skinceuticals on November 4, 2020, presented by Risa Luksa,...

January 7, 2021 • By Risa Goldman Luksa

Meet the Team Creating Content at Goldman Marketing Group

Strategy

Content is key in all marketing campaigns. It’s the words someone reads on a website, a social media post, or in an...

December 2, 2020 • By Risa Goldman Luksa

Three Steps to Get Your Medical Practice Back on Track After the COVID-19 Pandemic

SEO / AEOStrategy

What a wild year it has been! We are all eager to get back to a sense of normalcy. With that being said, it is...

November 20, 2020 • By Risa Goldman Luksa

Going Private with Facebook Groups

It might sound counterintuitive, but one of the biggest social media trends is privacy, specifically private groups....

November 16, 2020 • By Risa Goldman Luksa

15 Ways to Engage Your Patients on Social Media

Many doctors have trouble trying to decide what to post on social media. Should it be informative and serious or silly...

July 23, 2020 • By Risa Goldman Luksa