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A Complete Guide to Planning a Social Media Presence for Healthcare

BrandingMessaging

The world of healthcare is inherently siloed,  tethered,  fragmented and prone to poor communication and...

January 25, 2012 • By Risa Goldman

Managing Your Online Reputation

BrandingMessaging

The internet is a great way to add value to your company and drive patients through your door, but it can also be a...

January 25, 2012 • By Risa Goldman

Why Doctors Should Embrace Social Media

Branding

Social media platforms, like Facebook and Twitter, are an invaluable resource for doctors to engage with their...

January 25, 2012 • By Risa Goldman

6 Best Practices for Modern SEO

Lead GenerationMessaging

Google’s search results aren’t what they used to be. Need proof? Just look at its results page. No longer solely...

January 25, 2012 • By Risa Goldman

Coming Soon: Twitter Brand Pages

Branding

In order to better compete with Facebook, Twitter is launching “brand pages.” Twitter describes the brand pages as...

January 25, 2012 • By Risa Goldman

The Power of YouTube

Lead Generation

Google is obviously the #1 search engine, but did you know that YouTube is the second largest search engine? With 3...

January 25, 2012 • By Risa Goldman

Basics of Marketing

BrandingLead GenerationMessaging

With all of the innovative marketing tools available, sometimes the basics of marketing are forgotten. However, the...

January 25, 2012 • By Risa Goldman