Facebook Facelift – Getting To Know The Timeline

Strategy

Did you finally figure out how to use Facebook to promote your practice, but are confused again now that the brand...

April 2, 2012 • By Risa Goldman Luksa

Don’t Ignore Your Online Reputation

BrandingStrategy

  When we ask doctors if they know where their online reputation stands, many of them tell us they are too nervous...

March 21, 2012 • By Risa Goldman Luksa

More Patients Seek Plastic Surgery Advice From Social Networks

Strategy

A recent survey by the American Academy of Facial Plastic and Reconstructive Surgery (AAFPRS) found that more patients...

February 17, 2012 • By Risa Goldman Luksa

Keys to Writing a Good Press Release

Strategy

Press releases are a great resource for distributing announcements about your company. Here are some tips to writing...

February 7, 2012 • By Risa Goldman Luksa

A Complete Guide to Planning a Social Media Presence for Healthcare

BrandingStrategy

The world of healthcare is inherently siloed,  tethered,  fragmented and prone to poor communication and...

January 25, 2012 • By Risa Goldman Luksa

Managing Your Online Reputation

BrandingStrategy

The internet is a great way to add value to your company and drive patients through your door, but it can also be a...

January 25, 2012 • By Risa Goldman Luksa

6 Best Practices for Modern SEO

SEO / AEOStrategy

Google’s search results aren’t what they used to be. Need proof? Just look at its results page. No longer solely...

January 25, 2012 • By Risa Goldman Luksa

Basics of Marketing

BrandingSEO / AEOStrategy

With all of the innovative marketing tools available, sometimes the basics of marketing are forgotten. However, the...

January 25, 2012 • By Risa Goldman Luksa